FAQ
Possessing the Best
Every Greenwich Workshop Catalogue is a Who’s Who of the most award-winning, sought-after and influential artists painting today. Serious collectors recognize them as the most important painters in their genres. The Greenwich Workshop tradition of quality and integrity begins with our Family of Artists. To see a complete listing of our artists visit: www.greenwichworkshop.com/studio.
Investment Assurance
Not all Editions are created equal. A Greenwich Workshop Fine Art Edition is the highest quality fine art Edition your money can buy. Our exacting standards have been the envy of the industry for over 35 years. Created from the artist’s original work, Fine Art Editions are produced in strictly limited quantities. Each print is inspected and signed by the artist, inspected again by Greenwich and then consecutively numbered, giving each an individual identity and the Greenwich Workshop’s assurance of quality.
Fidelity and Archival Quality
Greenwich Workshop Fine Art Editions are printed with the most advanced reproduction technology for image fidelity. We will invest months of collaborative color work with the artist before we are ready to produce an image. Fade-resistant archival inks and the finest acid-free papers and canvas ensure the longevity of your fine art purchase.
Rarity
By definition, Greenwich Workshop Fine Art Editions are limited—very limited. Only the smallest fraction of homes can own a print or canvas from a given edition. This assures that any Greenwich Workshop art in your home is reflective of your unique and individual taste.
Potential of the Secondary Market
Greenwich Workshop Fine Art Editions that are Sold Out at Publisher and continue to create collector demand are sometimes made available on what is referred to as the “Secondary Market.” The value of any sold out edition is the result of this free market phenomenon and based wholly on the price a collector is willing to pay and a seller is willing to accept.
Local Expert
Your Authorized Greenwich Workshop Fine Art Dealer is your own personal art consultant and skilled gallery and framing professional. Fine art is an investment, meant to be framed and protected with care. Your Authorized Greenwich Workshop Fine Art Dealer is there for you every step of the way, offering professional advice for your unique art preferences. Greenwich Workshop Fine Art Editions are available exclusively through the Authorized Greenwich Workshop Fine Art Dealer Network.
What are Greenwich Workshop Fine Art Reproduction Techniques?
Greenwich Workshop Fine Art Giclée Print
A Greenwich Workshop Fine Art print is a Edition replicated on archival quality paper using glicée printing.
Greenwich Workshop Fine Art Giclée Canvas
A Greenwich Workshop Fine Art canvas is a Edition printed on archival quality canvas using glicée printing.
Giclée (pronounced zshee-clay)
Giclée is a digital printing technology in which incredibly fine jets of ink literally “spray” the image onto paper or canvas. This process builds the fine art reproduction in infinitesimal increments as the paper or canvas passes beneath.
Offset Lithography (Print / Canvas)
Offset lithography is a photomechanical or digital printing technique that transfers an image from metal or paper plates onto rubber rollers (called printing blankets), then onto the final paper or canvas. Greenwich Workshop inks and archival papers and canvases are specially made to our exact specifications, resulting in unmatched clarity and color fidelity to the original.
Textured Canvas
This unique and complicated canvas technique replicates the look and feel of an original painting, right down to an artist’s brushstrokes. Oil-based inks are laid on a thin piece of oil-based material using the process of offset lithography. A textured mold is created from the original artwork, and heat and vacuum pressure bond this mold to the final canvas.
Original Stone Lithograph
This is an age-old technique in which an image is drawn on a stone by the artist (in reverse!) and then pressed by hand, one color at a time, onto paper or canvas. Each lithograph is considered an original because the image is created during the process, thus no two are exactly the same.
Serigraphy
The serigraph process (also known as silk-screening) is a time-honored hand printing technique, based on stenciling. Ink or paint is carefully brushed through a fine fabric screen, portions of which have been masked for impermeability. For each color, a different portion of the screen must be masked, and each color must be allowed to dry before the next is applied. The depth of color in the resulting fine art serigraph is almost luminous.
Hand-Tinting
Hand-tinting predates the introduction of color lithography and enhances the concept of a lithograph as an original since an artist applies original brushwork.
Artist-Enhanced
Some paper or canvas editions include brushstrokes done by hand by the artist. These additions enhance both the look and value of the work.
Porcelain or Bronze
Each three-dimensional work of art first takes shape in sculptor’s clay and is brought to its final form in the finest materials available, including porcelain, bronze, pewter and even semiprecious stones. Quality and craftsmanship, guided under the watchful eye of the artist, are the hallmarks of the Greenwich Workshop collection of porcelain and bronze editions.
Do I know enough about art to make this investment? +
You certainly do. The most important part is simply whether you like it or not, whether you'd hang in your home and say "I like this". Your Authorized Greenwich Workshop Dealer is there to answer any questions you may have about the artist, the process, the Edition itself. Most importantly, it is about how you feel about the art.
What is the difference between a Greenwich Workshop Fine Art Edition and a poster? +
Posters are generally mass produced with commercial inks and papers and can be purchased anywhere for a range of prices. Greenwich Workshop Fine Art Editions can take weeks to produce with fade resistant inks on acid-free fine art stock or archival canvas. The artist collaborates in the process and his or her signature marks his or her approval of the image. Our fine art editions are low in number, produced to rigid standards and are sold only through a select network of committed professionals.
Who decides what art becomes a Greenwich Workshop Fine Art Edition? +
The artist, publisher and Authorized Dealer Network work together to make these decisions. Fine art reproduction is an expensive process and many factors are weighed carefully before the decision is made to create a Greenwich Workshop Fine Art Edition from an original work.
Who controls the secondary market? +
It is a free market phenomenon driven by supply and demand, individual buyers and sellers. No publisher or gallery controls or drives it. The fact that there is a secondary market for Editions is a wonderful potential benefit of owning one, but should never drive your selection. Purchase art that speaks to you and enjoy it.